Takeaways From Our Interview With WS Radio
We had the opportunity to have an interview with Kevin Svec from This Week in Marketing on WS Radio. Our Co-Founder, (Greg Esterhai) and Marketing Director (Katie Gorman) spilled the tea about the industry, marketing, and how we (Eventsured) work to provide our customers with a peace of mind for events ranging from trade shows to weddings. The interview can be broken down into four segments: What Is Special Event Insurance Marketing Special Event Insurance Effectively Using Marketing To Reach Customers The Industry Of Special Event Insurance We’ll go more in depth to some key takeaways from the interview below: What is Special Event Insurance The first segment covered what exactly is special event insurance, how it works, and what the process looks like. Greg (Co-Founder of Eventsured): “It’s designed for a short term event policy. The majority of the events are single day events. Venues are typically requiring those event holders to purchase a single day event [...]